How to Sell Your Home with Real Estate Duo Tifany and Olivia
No matter how beautiful they are, homes don’t sell themselves. When listing your home there are a number of factors to consider. A home that’s priced too high will deter potential buyers, and one that’s priced too low is asking for a multitude of lowball offers that are a waste of everyone’s time.
Because we’re currently in a seller’s market, we asked local real estate duo Tifany and Olivia to share their tips and tricks to pricing and selling your home.
But first, why them?
Within Tifany and Olivia’s first year in the industry, the sisters were ranked amongst the top 20 agents in the US and their average listings sell within 38 days for 99.4% of its listing price.
And that’s not by accident.
They have spent thousands of dollars perfecting their marketing techniques and tactics to ensure their homes receive maximum exposure to buyers on a global level.
From reviewing offers to navigating contingency deadlines, Tifany and Olivia’s team is skilled in all aspects of real estate transactions, helping their clients understand the multi-step process, ending in a successful sale.
With active inventory and rates currently at extreme lows, now is the time to think about selling, and Tifany and Olivia are the ones to guide you through -- no question too small, no budget too high.
Here are Tifany and Olivia’s tips to a successful transaction:
Assistance with Presentation
You only get one first impression. With the media’s focus on HGTV, buyer’s are looking for a home straight out of Chip and Joanna Gaines’ “Fixer Upper.” We help our clients get their homes market-ready through an amazing program at our brokerage called PINNACLE. From major renovation projects to simple cosmetic fixes and professional staging, PINNACLE is designed to elevate every aspect of your home so you can put your best foot forward from the beginning. Your personal project coordinator will decide what is needed to move forward and assemble an elite team of design professionals, with the goal of maximizing your home’s value and minimizing its time on the market -- all at no cost to you until your home closes escrow. It’s that simple.
Strategic Pricing
Pricing your home correctly from the very start is the single most important thing you can do to ensure a successful sale. All buyers do their homework (especially with all of the online information available to them in today’s market). If buyers feel that a home is priced too high they will not schedule a showing. We work with you to determine the highest and best price for your unique property.
Professional Marketing, Specializing in Buyer Engagement
Through the internet, social media, email blasts, and targeted mailings to interested buyers in your area, we put our focus on more than just the MLS. We know that 80% of home buyers search the internet to find their home, so we get prospects to fall in love with your property immediately (right there on their smartphone) through our comprehensive marketing plan, creating the desire for people to see it in person. A beautiful presentation is the key to a successful sale.
Additionally, we use statistics to determine who is most likely to move to your area and then specifically target our mailings to those households, instead of blindly mass mailing neighborhoods. This means we are more likely to reach your buyer and persuade them to view your home, resulting in a quicker sale with a serious buyer.
Proven Experience and Expert Negotiating
With over 25 combined years of sales experience in managerial roles and over 14 combined years in real estate sales, we have successfully assisted over 200 Orange County residents with their real estate needs. Growing up in a family that was always involved in the real estate industry, we have been on every side of the coin and have developed amazing problem-solving skills as a result.
Consistent Communication
Throughout the process we will consistently update you on showing feedback, competition, and new market trends. Since our team is present at all showings, we are able to gather feedback at the time of the showing, as well as answer any questions right then and there. Buyers are more likely to make a quick decision if they leave the home with a clear mind.
Long-Term Service
We want to be your real estate expert for life. We will continue to keep you updated on the real estate market with monthly OC Housing Reports, and are always here for guidance with your next real estate endeavor.
Sign up on Tifany and Olivia’s website to get a free monthly Orange County Housing Report or give them a call today to book a free consultation. Tifany: 949.212.6878; Olivia: 949.292.1709.
DRE#’s 01923401 & 01909196, Berkshire Hathaway HomeService California Properties.
Photos by: Carolyn Ruiz Creative.