Jess Watson of The Shop

The Shop & Nikki.jpg

For this week’s Lagunan (yes, this is the proper noun we’re using for OC locals), we have mompreneur and founder of the Shop, Jess Watson.

The epitome of Cali-beach style with just the right amount of salty, the Shop is based around everything Jess believes to be true about the OC. For this local lady, that means summer vibes, beauty, surf, and the local community. (And we second all those things.)

In this episode, the Laguna Beach High alum takes us through the ups and downs of owning a business, holding true to your vision, creating a label, and building connection with customers that quickly become friends.

Stop by their storefront on South Coast Highway or visit their online Shop to support local female-owned businesses... and when you do, tell her LBL says hi!

Listen on iTunes or Spotify.